Campbell Alliance

Company Overview

Campbell Alliance provides management consulting services to the pharmaceutical and biotech industries. The firm is organized into practice areas, each specializing in a critical industry function, including brand management, business development, clinical development, managed markets and sales. A wide variety of services are offered within each practice area. In brand management, for example, Campbell offers portfolio investment strategy, product opportunity prioritization, comprehensive commercial planning, launch plan development, launch project management, brand diagnostic and product turnaround, competitive strategies, program design, lifecycle extension and capability enhancement.

Quick Facts
Campbell Alliance
2801 Slater Road, Suite 120
Morrisville, NC 27560

Web:	www.campbellalliance.com
Email:	cdunkley@campbellalliance.com

Phone:	(919) 844-7100 or (888) 297-2001
Fax:	(919) 844-7560

Featured Solutions

• The era of clinical trial registries by Campbell Alliance
  This white paper by Campbell Alliance describes clinical trial registries, explains the basic principles and minimum requirements for registries, and discusses their potential benefits.